By Mark Wills - Course Instructor of the Loan Signing System and Forbes Real Estate Council Member
I’m frequently asked, “Mark, how do I bypass signing services and get loan signings directly from escrow officers, mortgage officers, and real estate agents?”
Some notary loan signing agents absolutely love signing services and databases. The idea of prospecting for business terrifies them. Being in a database like Snapdocs or 123 Notary means that they simply get a phone call or text directly to their cell phone and a signing appointment falls in their lap. They are beyond happy to split the signing fee for this very reason.
Then there are other signing agents who wish they knew how to bypass signing services and get signings directly from the source: escrow officers, mortgage officers, and real estate agents. They would much rather put in a little effort up front so they can make $125 to $200 per loan signing instead of splitting the fee with the middleman and making only $100 or less for the same exact work. But… Have you ever wondered why signing agent training courses do not teach signing agents how to market yourself directly to the source of loan signings? How come there isn't one certification that teaches you how to get signings directly from escrow officers, mortgage officers or real estate agents?
The answer is simple: it's because most certifications are taught by owners of signing agents databases and it’s not in their best interest to teach you how to get the signings that they give to you. If they did that, they would lose money.
If the signing service or signing agent database taught you how to get loan signings directly from escrow officers, they would effectively be teaching you how NOT to rely on them for your signings. This is why they do not teach you how to market yourself. I hope a lightbulb just lit up in your head! Now, it’s not a bad thing that the signing services don’t teach you this. They need to do what's in their best interest. And it is obvious it's not in their self-interest to show you how to do what they do and that is getting signings directly from escrow offices, mortgage offices, and real estate agents. I mean, your favorite Italian restaurant wouldn't give you the recipe for their world famous spaghetti, would they? If they did, you may never go back to their restaurant and just make it at home. So why would signing services, teach you how to get loan signings directly from the source without using them? And this is why taking certification courses from signing databases only gives you a portion of what you need to know to become a successful loan signing agent. The glaring omission from every signing agent course is how to effectively market yourself to get the highest paying loan signings directly from escrow offices, real estate agents, and mortgage officers. So this is why the prevailing thought in the industry is that it’s impossible to get loan signings directly from escrow offices. It's a myth. It should make sense now, that everything you learn from the certifications that you have taken is geared towards teaching you how to become a signing agent that gets loan signings from signing services and databases, NOT the marketing techniques on how to get loan signings directly from mortgage professionals. Signing services act as middlemen. They find you signings and take part of the fee from you. They have zero incentive to teach you how to get the highest paying loan signings. And as I said earlier, there are plenty of signing agents that are happy about not having to prospect to get loan signings - that’s why signing services exist. But for the few of you who want to learn what the signing services won't teach you, I will. The Loan Signing System will teach you how to walk into an escrow office and get a loan signing assignment. Owners of signing services do it every day. And I’ll teach you the secrets that the signing services use to get thousands of loan signings. I'm proud to say that the Loan Signing System is the ONLY signing agent course that is an Educational Partner to the American Escrow Association, the premier organization dedicated to further education and professionalism in the escrow industry as a whole. If you’re ready to give yourself a 30% to 100% raise for the exact same loan signing, click on the link below to get access to the word-for-word script so you can take control of your loan signing business. I’m Mark, I teach the Loan Signing System Advanced Course, and I look forward to helping you become a top loan signing agent.
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About the AuthorMark Wills is the course instructor of the top rated Loan Signing System agent training course. He has been an active professional loan signing agent for nearly 15 years and owns a loan signing service that does thousands of signings a year. Archives
February 2018
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