Loan Signing System

Notary Business Market Update & Success Training

Are you wondering if now is the right time to build your notary business?

The answer might surprise you.
Inside this month’s market update, you’ll discover exactly what’s happening with demand for notary signing agents ( loan applications, interest rates, and where the real opportunities are). Plus, hear from a real LSS student who's turning part-time effort into full-time freedom — and how you can do it too.

Notary Market Intel Table of Contents

Is It a Good Time to Be a Notary Public Business Owner?

If you’re currently building your notary public business, you might be wondering — is there enough demand out there for this to actually work?
✅ The short answer? Yes  
✅ The better answer? This is one of the best times in history to build a notary signing agent business.
Here’s why:

Most Major Life Events Require a Notary — And Millions Are Happening Right Now

Every year in the U.S., over 1 billion documents are notarized. From birth to death, and everything in between, notaries are called upon to legally witness and protect some of life’s most critical milestones.
​
Here’s a breakdown of where that demand comes from — and how you can be part of it:

​🏡 Homeownership & Real Estate Transactions (12-18 Million Transactions/Year)

Real estate is one of the most document-heavy, high-trust industries in America — and notary signing agents are essential to making it all happen. From home purchases to refinances, from HELOCs to reverse mortgages, millions of transactions take place every year that require your stamp, your signature, and your professionalism.

​The numbers below reveal just how massive — and consistent — the demand is for notaries in the real estate space.
Type
Volume per Year
Explanation
🏠 Home Sales (Purchase)
4 to 6 million
Includes new + existing home purchases
🏡 Home Sales (Seller Closings)
4 to 6 million
Seller side typically has its own package
🔁 Refinances
2 to 3.5 million
Based on current trends (lower than 2020–21 peak)
💸 HELOCs
1.5 to 2 million
Home equity lines of credit often require a notary
🔄 Reverse Mortgages
30,000 to 50,000
Niche, but high-touch signings (more common in aging populations)

A Notary Gets to Notarize the American Dream!

Every home purchase requires a stack of notarized documents — and as a notary signing agent, you get to play a trusted role in notarizing the American Dream with every closing.
 
Roughly 4 to 6 million homes are sold in the U.S. each year — and nearly every one of those transactions requires a notary signing agent to make it official.
But here’s what most people don’t realize:
 
Every real estate deal involves multiple notarized packages.
 
It’s not just the buyer who needs a notary — the seller has their own set of documents that must be signed and notarized, too. That means every home sold results in at least two separate signings.
 
And with the continued need for refinances, HELOCs (Home Equity Lines of Credit), property transfers, and reverse mortgages, the demand doesn’t stop at home purchases — in fact, a single homeowner might need notarization multiple times throughout the life of a mortgage.
  • The buyer’s loan documents (often 100+ pages)
  • The seller’s grant deed or seller’s package
  • Notarized affidavits, acknowledgments, and disclosures
  • Additional signatures for joint borrowers or non-borrowing spouses
Each closing package can include 10–15+ signatures that must be notarized.
That’s where you come in. As a certified notary signing agent, you’re the trusted professional called in to ensure that every signature is verified, every document is legal, and every closing is secure.

Multiply that by millions of homes, plus repeat clients and refinances… and you’ll quickly see why this is one of the most lucrative, consistent, and high-volume opportunities in the notary public world.

4-6 Million Home Sales per Year

Whether the market is booming or pulling back, one thing remains true — millions of homes are still being bought, sold, and refinanced every single year.
​
Real estate doesn’t stop — it shifts. And notary signing agents are always needed to keep the gears turning.

Here’s a historical chart of U.S. home sales over the past two decades — so you can see just how steady this opportunity really is:

​Home Sales Are Picking Up in 2025

Home sales have steadily increased month over month in 2025 — 240,000 in January, 257,000 in February, and 315,000 in March — showing positive momentum in the housing market and continued demand for notary signing agents.

​Refinances Are Still Strong When You Remove the COVID-Era Spike

While refinance volumes have slowed since the unprecedented surge in 2020 and 2021—driven by historically low interest rates during the COVID-19 pandemic--today’s refinance activity remains above long-term historical averages (2015-2019). When you remove those outlier years, which were fueled by temporary and artificially suppressed interest rates, the current levels of refinancing show steady demand. Homeowners continue to refinance to access equity, restructure debt, or adjust loan terms—creating millions of ongoing opportunities for notary signing agents.

Refinance Volume is Picking Up

Mortgage Bankers Association (MBA) data showed a 15% increase in refinance applications compared to Q4 2024, signaling early recovery as rates dipped below 6.5% in some regions.

​Smart Notaries Still Thrive — Even in a Slower Real Estate Market

While the past two years have seen lower home sale volumes compared to the peak years, many notary signing agents are still making great money — especially those who’ve learned how to market themselves effectively. The difference?
They’re using digital marketing strategies and CRM tools to stay visible, stay booked, and stay top of mind with escrow officers and clients.

​Even in a slower market, demand hasn’t disappeared — it’s just shifted. And by learning how to build a successful notary signing agent business now, you’ll be perfectly positioned to reap the full benefits when the market picks up again.

High Demand of Being a Notary Public: Trusted for Life’s Most Important Moments

Being a notary isn’t just a career — it’s a calling.

Beyond loan signings and real estate closings, notaries are called upon during the most personal, emotional, and life-defining events a person will ever experience. From the cradle to retirement — and even after death — a notary is often the final stamp of trust on someone’s biggest decisions.
And in a world full of uncertainty, that trust matters. That’s why more than ever, people are turning to Google searches like “Notary Near Me” or trusted notary directories like Notary Everyday to find someone local — someone like you.
​
So if you've ever questioned the value and demand for the work you do, take a look at just how many moments notaries are part of — and how much of life depends on your role.

Market Update: Notarized Transactions Beyond Real Estate — By Life Stage

Over 1 billion notarizations occur every single year. The reason? Because at every part of your life stage, a notarization is needed! Here’s a breakdown of the most common types of notarizations, organized by life event, along with the estimated number of documents signed each year.
Early Life & Childhood
Every year, millions of parents need notaries for school forms, medical releases, and travel affidavits — making childhood one of the earliest and most consistent sources of demand.
  • Birth Certificate Affidavits & Requests – Approximately 3.6 million births/year
  • Parental Consent to Travel – Millions of minors travel annually
  • School Enrollment & Medical Release Forms – Every school-aged child
  • Guardianship & Custody Documents – Ranges from 250,000 to 300,000 cases/year
​Identity, Legal & Career Milestones
​With tens of millions of job changes, business formations, and name changes each year, notaries are in steady demand to verify identity and secure legal documentation.
  • Name Change Affidavits – 50,000–100,000/year
  • I-9 Employment Verifications – 40–50 million job changes/year (some require notarized forms)
  • Professional License Applications (Nurses, Teachers, etc.) – 1 million/year
  • Business Formation Documents (LLCs, Sole Props) – 5 million new businesses/year
  • Contract Agreements (Leases, Sales, Service Contracts) – Millions per year
Relationships & Family Planning
Marriage, divorce, adoption, and custody changes happen daily across the country — and each one often requires a notary to make it official.
  • Marriage Licenses & Prenuptial Agreements – ~2 million marriages/year
  • Adoption Documents & Step-Parent Agreements – ~110,000 adoptions/year
  • Divorce Settlements & Separation Agreements – ~600,000 divorces/year
​Financial, Legacy, & Estate Planning
Estate planning notarizations are one of the most lucrative ways to make money as a notary public business owner. Millions of Americans create or update powers of attorney, wills, and living trusts every year — fueling constant demand for notaries who can be trusted with life-altering documents.
  • Power of Attorney (General, Medical, Durable) – 1–2 million/year
  • Living Trusts & Wills – 3–4 million/year
  • Advance Healthcare Directives – 1 million/year
  • Affidavits of Heirship & Inheritance Transfers – Hundreds of thousands annually
Family Trust & Estate Planning notarizations is included in every Loan Signing System training course! 
International & Life Transitions
Whether someone is applying for immigration, moving abroad, or submitting global paperwork, they often turn to a local notary to get it done right — and quickly.
  • Apostille & International Document Services – 100,000–200,000/year
  • Immigration Forms & Affidavits of Support – 800,000–1 million/year
  • Passport & ID Verification Forms – Millions/year
  • Military Deployment Notarizations – 150,000+ families/year
End of Life
With over 3.5 million deaths annually, notarized documents are essential to estate transfers, burial instructions, and legacy planning — keeping notaries in demand even in the final chapter of life.
  • Final Cremation or Burial Instructions – 3.5 million deaths/year in U.S.
  • Estate Settlement Documents – Every probate or trust transfer involves notarized steps
This is just a small sample of ways you can earn more in 2025 as a notary public. Click here to see 12 ways to make money as a notary public business owner! 

Total Notary Demand in 2025: Why This Career Still Wins — In Any Economy

In 2025, demand for notaries remains strong — with over 12 million real estate transactions, millions more in legal, medical, and family-related documents, and constant need at every stage of life.
Whether it's a home purchase, a power of attorney, a marriage affidavit, or a trust transfer, notaries are always needed — regardless of tariffs, rate hikes, or economic uncertainty. But becoming a successful notary today means more than just having a stamp — it means learning how to diversify your income streams and market your business like a pro.
​The agents who know how to stand out online, leverage a CRM (such as the LSS Notary Marketing Software & Six Figure Blueprint), and offer multiple services are the ones who win — consistently. If you want to earn great money working for yourself, on your schedule, with unlimited potential, now’s the time to gain the skills that make you the go-to notary in your area.

Student Spotlights: If They Can Do It, Why Can’t You?

Every week, we feature a real story from a real LSS student who said “enough is enough” and built a business of their own.

Loan Signing System Student Testimony

Watch a $60,000 a Year Part Time Notary Market His Business!

Day in the Life of a Part Time Notary Signing Agent | San Diego, California
Join me as I follow Loan Signing System student, Douglas, who makes $60,000 a year part-time in San Diego, market his notary signing agent business to 7 title and escrow offices in one day! 

He shares his word-for-word marketing scripts, how he overcomes objections, strategies and techniques on how he gets past the gatekeepers/receptionist in the front office, and his follow up process. 

If you're wondering if it's possible to get the highest paying appointments ($150+/appt) versus the average $75/appt and market directly to mortgage professionals while maintaining a full-time 9-5 job, this video is for YOU! 

​I hope this inspires you to push past your nerves, build those connections, and get more business! 
Taking a chance on Loan Signing System allowed Douglas to:
  • Earn an extra $60,000 a year part-time
  • Have more control of his schedule and gain more flexibility
  • Build a legacy for his family and inspire his daughter to follow his footsteps
If you’re ready to build a business that gives you freedom, flexibility, and income, click below to get the same training Doug used to change his life.

🏅 LSS Student Success: Why Celebrating Success Matters

At Loan Signing System, we do more than train notaries.
We build one of the most supportive, empowering, and successful communities in America.
That’s why each month, we spotlight the incredible wins of our students who are implementing the LSS Notary Marketing Software and Six Figure Blueprint to change their lives — and in doing so, inspire all of us.

🌟 Watch Our Recent LSS Student Success Summary!

See how everyday people—moms, veterans, retirees, and full-time workers—are making this business work for them. These are YOUR peers. Your community. Your proof that it works when you work it. Click below to watch! 👇🏽​

Why Celebrating Your Wins (and Others’) Changes Everything

Benefits of Celebrating YOUR Wins:

  • Reinforces your belief and identity: “I did that. I am a successful notary. I am a successful business owner.”
  • Triggers more action: Celebration leads to motivation.
  • Turns goals into habits: What gets recognized, gets repeated.

Benefits of Celebrating OTHERS Wins:

  • Builds true community: You realize you’re not alone.
  • Opens doors to learning: One person’s win shows what’s possible for everyone.
  • Raises your own vibration: Celebrating others shifts your mindset from scarcity to abundance.

​Loan Signing System isn’t just a program. This is a family.

​We celebrate each other. We support each other. And together—we succeed.
You are part of the best, most uplifting notary community in America.
Let’s keep building. Let’s keep winning. Let’s keep CELEBRATING.

Complete Notary Mentorship Trainings - Live & On-Demand

The Mentorship That Turns Notaries Into 5 & 6-Figure Entrepreneurs

If you're serious about creating a notary business that supports your lifestyle, pays off your debt, and gives you the time freedom you crave — then Complete Notary Mentorship isn’t just a subscription. It’s your secret weapon to building a notary signing business that actually works.​ 
As a Complete Notary Mentorship Member, You Get Access to:
  • Live Monthly Mentorship with Mark Wills - Stay up-to-date with the latest strategies to grow your notary business — directly from the #1 notary coach in America!
  • Monthly Training with a Six-Figure Signing Agent - Learn what’s actually working from top-performing notaries making $8K to $10K or more per month.
  • Monthly General Notary Work (GNW) Training - Add new income streams like apostilles, trusts, and more — and make your business recession-proof.
  • 100+ On-Demand Business Trainings - Get instant access to proven videos that show you exactly how to get more signings and grow faster.
  • Real Mock Signing Walkthroughs - Watch real-world demos of purchases, refinances, HELOCs, seller packages, and more — so you’re confident before your first appointment.
  • Free Remote Online Notarization (RON) Training - Start making money from home with full RON setup training included.
  • 12+ Ways to Make Money as a Notary - Learn high-demand services like estate plan notarizations, apostilles, field inspections, fingerprinting, and more.
  • Google Business Profile Optimization Training - Get found online when people search “notary near me” — and start getting direct calls!
  • Access to the Most Supportive Notary Community in the Nation - You're never alone — tap into a thriving network of notaries who have your back.
Complete Notary Mentorship Membership is included with every Loan Signing System Course! ​

🔁 Complete Notary Mentorship REPLAY Available Now!

Watch the latest session:
"9 Steps to Become a Successful Notary Signing Agent"
 with Mark Wills
In this training replay, you will learn the 9 key steps to growing your notary loan signing agent business. 
​
This is the exact roadmap I use to guide every one of my students toward success, and now I’m walking you through it step-by-step. 

Whether you’re just getting started or need to hit reset, this replay is built to help you take action with confidence. You’re going to walk away from this training knowing exactly what steps to take next — no guessing, no wondering if you’re doing it right. 

If you’ve ever felt like you’re behind or that everyone else has it figured out… this training will remind you that you’re right on time. 

And you're not alone, I'm rooting for you on this journey!! 
If you're a CNM Member, click below to watch today:
If you're not an LSS Student - Click below to join and get instant access!
CNM Membership expired? To reinstate your Complete Notary Membership, simply email me at [email protected] and we'll get you back up and running! 

🎙️​ Complete Notary Mentorship Upcoming LIVE Trainings!

📣 TODAY: November Monthly Mentorship — 9 Steps to Success as a Notary Signing Agent

In my November Monthly Mentorship training, I’ll be breaking down the exact steps every new notary signing agent needs to take to get started with clarity and confidence.

When: Thursday, November 6th
Time: 1:00 p.m. PT // 4:00 p.m. ET
Topic: November Monthly Mentorship — 9 Steps to Success as a Notary Signing Agent

I’ll show you exactly how to start, what to focus on first, and how to build real momentum in your notary signing business.

Can’t make it live? The replay will be ready when you are. Click here to register now ​🔗
Interested in attending these trainings but not a Complete Notary Mentorship subscriber?​
Complete Notary Mentorship subscription expired?

​​To reinstate your Complete Notary Mentorship subscription, simply email me at [email protected] and we'll get you back up and running! ​

​✅ Becoming a Successful Notary in 9 Easy Steps

Starting your notary journey doesn’t have to be overwhelming. Whether you’re brand new or picking things back up, we’ve broken it down into 9 simple, proven steps to help you launch a thriving notary business with confidence.
From getting commissioned to landing your first signing and beyond — this quick-start guide will show you exactly what to do (and what to avoid) so you can start making money as a notary public fast.
​📥 Want the full roadmap? Click here to download the FREE PDF with all 9 steps and take the guesswork out of becoming a successful notary!

🚀 Your Moment Starts Now | Build Your Notary Business Today!

Every year, millions of homes are bought, sold, and refinanced — and every one of those transactions needs a notary. Escrow officers, title companies, and signing services are always looking for highly trained, professional loan signing agents they can trust.
​
That’s why now is one of the best times ever to launch or grow your notary business. Whether it’s general notary work, estate plan signings, or loan closings — the opportunity is real, and it’s waiting for you.
Ready to become a Loan Signing System student? 
Click below to get started now and build your successful signing agent business!
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​Click to jump back to the Market Update Table of Contents!